October 2006


DJ RekhaCNN just published an interesting article on DJ Rekha [asx movie], a South Asian who was recently nominated for Best DJ by New York Magazine. Her real name is Rekha Malhotra — but in the US she’s pretty much known as the Queen of Bhangra. I went to NYC a year ago and my uncle and I went to SOBs. It’s a jazz/hip hop/R&B club in the heart of NYC that hosts a wide variety of popular artists every night but is known for its Basement Bhangra party every first Thursday of the month. If you ever learn about the popularity of bhangra/fusion in the U.S., Basement Bhangra will always be mentioned — and DJ Rekha founded it. It’s pretty cool to see South Asians (or anyone for that matter) coming from a traditional culture and pushing their cultural boundaries to do new and influential things in a completely different environment.. but still keeping that traditional flavor (in the case of Rekha it’d be bhangra mixed with house/reggae/hip hop). I … probably couldn’t do anything like that as a software engineer, but in anything else.. well, that’s an inspiration.

“Our data, which estimate that 654,965 or 2.5 percent of the Iraqi population has died in this, the largest major international conflict of the 21st century, should be of grave concern to everyone.”

Identity Design project for Graphic Design. Click to see the business card/letterhead.

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